Eye Makeup
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THE ULTIMATE EYE MAKEUP LINEUP
Urban Decay has the ultimate eye makeup line-up for you to rock any makeup look for any occasion.
Kick it off with some brow makeup from our Street Style Brow lineup; our Brow Blade, Brow Finish and Brow Beater are essential to perfecting your brow game. Whether you’re going for natural-looking microbladed brows or that Instagram-perfect arch, take your pick and choose your ultimate brow tool.
Start your eyeshadow prep with our legendary Eyeshadow Primer Potion, a must-have for every makeup junkie. Once you’ve tried the Eyeshadow Primer Potion, you'll never want to live without it! Our formula glides on smoothly, filling in any imperfections on the skin’s surface, prepping your lids for shadows that will last all-day and all-night. The Eyeshadow Primer Potion ensures smooth application of your shadows and keeps the color vibrant and crease-free for 24 hours. Choose from four different types of Eyeshadow Primer Potion, available online with travel sizes included. Trust us, you’ll never look back again!
Rock your eyeshadow game with our range of velvety, blendable eyeshadows and eyeshadow palettes. From the all-time cult favorite Naked palettes, single eyeshadows, to creamy, waterproof, long-lasting eye pencils, - we’ve got you covered with a range of eye cosmetics.
Complete your eye look with our blacker-than-black mascara. Need the tools to compliment all your UD beauty products? Our UD Pro Brushes are here to help you achieve your badass makeup looks. Whether you make your living doing makeup or you’re just a makeup junkie like the rest of us, our cruelty-free UD Pro Brushes are a combination of form and function to ensure cosmetics like eyeshadows are easy to apply and blend.